$Morning report11 NOV · 08:00
Revenue
€2,940
↑ +31.0%
Spend
€812
+1.4%
ROAS
3.62×
↑ +0.48
One thing today: the 9:16 video for Oat Blend earns 4.9× its cost. Selza moved €40 a day to it at 07:02.
AI ad team for online stores
Ads that sell, every day.
Selza runs your Meta ads around the clock. New ads every week, budget moved to what sells, and a clear report every morning.
12% of ad spend. No setup fee. Cancel any month. Your card pays Meta directly.
How it works
One day with Selza.
This is a normal Tuesday for an example coffee store. You spend about four minutes on it. Selza does the rest, and every change it makes has a reason and an Undo.
03:40while you sleep
New ads go live
Three new versions of the Oat Blend ad, one for each placement. You approved them yesterday. Selza publishes them when the auction is cheapest.
Smoother mornings.
Roasted for milk.
Oat Blend, €14.90
9:16 Story4:5 Feed1:1 Feed
07:02early morning
Budget moves to what sells
The new video earns 4.9× its cost. An older broad audience costs 38% more per sale than three days ago. Selza moves the money.
Oat Blend · 9:16 videoROAS 4.9×€40 → €80
Best sellers · 4:5ROAS 3.1×€50 → €50
Summer – Broad · 1:1cost per sale +38% in 3 days€40 → paused
08:00with your coffee
The morning report
Yesterday's revenue, spend and return in three numbers, plus the one thing worth knowing. Same time, every day, in your inbox and in the app.
hello@selza.net08:00
Yesterday: €2,940 revenue, 3.62× return
- Revenue
- €2,940 ↑ +31%
- Ad spend
- €812
- Best ad
- Oat Blend · 9:16 video
Your best Tuesday this year. Nothing needs you today.
10:30your 4 minutes
You approve next week's ads
Selza drafts new ads from your products and your best performers. Nothing goes live until you say yes. Change a line, or reject it.
Winter Blend · 9:16New product, from your store
Oat Blend · 4:5 v2Variation of your best ad
Gift box · 1:1For December
23:10late evening
Your limits hold
A test campaign reaches the daily cap you set. Selza stops it for the night and tells you why. It never spends past your limits.
Daily cap reached · Gift box test€60 of €60 spent today. Paused until 00:00. Raise the cap in Settings if you want it to keep running.
Control
Your account, your money, your rules.
- Spend caps you set
- A daily and monthly maximum. Selza never goes over them.
- Approve every ad
- Nothing new goes live without your yes. Turn on auto-approve only when you trust it.
- Undo any change
- Every budget move and pause is in the change log, with the reason and an Undo button.
- Your card pays Meta
- Ad money goes straight from you to Meta. Selza only invoices its own fee.
- No password sharing
- You connect Meta with its official login. You can disconnect Selza in one click.
- Leave any month
- No contract and no setup fee. Your ads and data stay in your Meta account.
Pricing
One price. It grows only when you do.
12% of your monthly ad spend, with a €399 minimum. Move the slider to see your fee.
€1,200Selza fee per month
- New ads every week, made for your products
- Budget and pause decisions every day
- The morning report, by email and in the app
- Unlimited team members
Ad spend is separate. You keep paying Meta yourself, with your own card.
Billed monthly, after the month. We read your real spend from Meta, so there are no estimates.
Prices exclude VAT. VAT is added based on your country.
Questions
Before you sign up.
Do you need my Facebook password?
No. You connect your ad account through Meta's official login screen and choose what Selza may access. You can remove access at any time, from Selza or from Meta.
Who pays Meta for the ads?
You do, with the card already on your ad account. Selza never holds your ad money. We invoice only our fee, once a month.
Can I cancel?
Yes, any month, from Settings. There is no contract and no setup fee. Your campaigns and data stay in your own Meta account.
What if results drop?
Selza reacts daily and explains every change. If your return stays under the target we agreed for two months in a row, your fee drops to the minimum until it recovers.
Do I have to approve every ad?
By default, yes. Nothing new goes live without your approval. You can switch on auto-approve later for budget changes, new ads, or both.
Which countries do you support?
Any country where Meta ads run. Prices are in euros; VAT and invoices follow your company's country.
Do you work with Google Ads?
Meta (Facebook and Instagram) first. Google Ads is coming next, at the same price.
Is my data safe?
Your data is stored in the EU, encrypted, and never used for other clients' ads. Owners and Admins must use two-factor login to connect ad accounts or change billing.